Recording Available: Untruth in Advertising: A Nineteenth Century Patent Medicine Trade Card Collection

Untruth in Advertising: A Nineteenth Century Patent Medicine Trade Card Collection

Presented by Melissa Nasea, MSLS, MBA, AHIP

Assistant Professor, Laupus Library

This presentation discussed “patent medicines” in the late 19^th and very early 20^th centuries: what they were, why they began to disappear with the U.S. Pure Food and Drug Act of 1906, and how they differed from today’s medicines. It looked at “trade cards” and some of the interesting images found in the Laupus Library print and digital collections.

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